Pigskin Nation PDF
By:Jesse Berrett
Published on 2018-04-11 by University of Illinois Press
Cast as the ultimate hardhats, football players of the 1960s seemed to personify a crewcut traditional manhood that channeled the Puritan work ethic. Yet, despite a social upheaval against such virtues, the National Football League won over all of America—and became a cultural force that recast politics in its own smashmouth image. Jesse Berrett explores pro football's new place in the zeitgeist of the 1960s and 1970s. The NFL's brilliant harnessing of the sports-media complex, combined with a nimble curation of its official line, brought different visions of the same game to both Main Street and the ivory tower. Politicians, meanwhile, spouted gridiron jargon as their handlers co-opted the NFL's gift for spectacle and mythmaking to shape a potent new politics that in essence became pro football. Governing, entertainment, news, elections, celebrity--all put aside old loyalties to pursue the mass audience captured by the NFL's alchemy of presentation, television, and high-stepping style. An invigorating appraisal of a dynamic era, Pigskin Nation reveals how pro football created the template for a future that became our present.
This Book was ranked at 8 by Google Books for keyword Sports Outdoors Football American novel.
Book ID of Pigskin Nation's Books is zCHwswEACAAJ, Book which was written byJesse Berretthave ETAG "K7Rlg3ExbgA"
Book which was published by University of Illinois Press since 2018-04-11 have ISBNs, ISBN 13 Code is 9780252041709 and ISBN 10 Code is 0252041704
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Book which have "304 Pages" is Printed at BOOK under CategorySports and Recreation
Book was written in en
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